MK Website Assistant Review (2026)AI Enquiry Bot From £39/mo
By Daan Haket · Researched and written with an AI assistant · who does what
MK Website Assistant is a service from a small studio rather than software you configure yourself, so you depend on the founder for set-up and changes.
small UK service businesses such as dental and physio practices, vets, opticians and letting agents that want an AI assistant set up for them on their website to answer enquiries and capture leads after hours.
you want to build and tune a chatbot yourself, need automatic booking, or want a large vendor with a published support structure.
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Pricing (2026)
✓ Pricing re-verified 3 Nov 2026
MK Website Assistant is a done-for-you service from MK Spark Interactive, a small UK studio, not a self-serve app. The AI Website Assistant, added to your existing website, costs from £290 to set up, with the first month included, and then £39 a month, cancel anytime. AI Assistant Plus also costs from £290 and then £59 a month; it adds appointment requests in the chat and removes the "Powered by" line.
If you need a new website too, the Website + 24/7 AI Agent package costs from £1,800, with the first 3 months of hosting and updates included and then £69 a month. The site says founding clients get the monthly price fixed for 12 months (and Plus features free for 3 months). The prices are "from" amounts; the site promises fixed prices and a live demo before you pay. Plans change — always verify the live price on their site.
Category context: Customer Support. Across the 14 tools in this category that we researched with a public US-dollar price, the median entry price is about $20 a month (lowest paid plan as listed, per seat where the vendor prices per seat). Compare pricing conditions in the Software Cost Atlas →
The honest knock
Prices are "from" amounts, so the final set-up fee can be higher. Plus sends appointment requests for you to confirm; it does not book automatically. The same site also sells games, apps and developer tools, which makes it less focused than a dedicated chatbot vendor.
What MK Website Assistant does
Done-for-you AI assistant for small business websites from UK studio MK Spark Interactive: answers visitors from approved information, emails you every enquiry and can take appointment requests.
Plus only if you take bookings
The basic assistant answers questions and emails you each enquiry, which is what most small practices need. Plus, at £20 a month more, is worth it if callers often want an appointment: it collects the request, can offer times that look free on your Google or Outlook calendar, and sends it to you to confirm. It never books automatically.
How to actually use MK Website Assistant
Try the demo on mksparkinteractive.com first: pick your sector (dental, vets, letting agents, aesthetics, physio, opticians) and a sample page opens with a working assistant. To buy, you contact the studio; it sets the assistant up on your existing website from the information you approve, and you check it within 2 working days. You approve its answers before it goes live. After launch it emails you every enquiry with a name and number, flags urgent ones with a suggested reply, and sends weekly and monthly reports. Updates to its answers are free.
Distilled from MK Spark Interactive's own website (the plans section on the homepage), read on 3 November 2026. MK Spark Interactive is an affiliate partner of ours through Lemon Squeezy. We have not used the service ourselves.
MK Website Assistant vs Jotform AI Agents, side by side
Each column shows the vendor’s own published entry price, read on the date shown. Entry prices can cover different services or units, so check what each one buys. We do not average them into a score.
Both names above are affiliate links: we may earn a commission if you sign up, at no extra cost to you. Neither changes what this table says.
The natural comparison is Jotform AI Agents — Jotform AI Agents is in our dossiers as a do-it-yourself AI agent builder: on 24 September 2026 its Starter plan was free for 5 agents and 100 conversations a month, with Bronze at $34 a month billed annually. MK Website Assistant is done for you: the studio sets it up and you approve the answers, for £290 plus £39 a month.
Frequently asked questions
How much does MK Website Assistant cost?
Read on 3 November 2026: from £290 to set up, first month included, then £39 a month. Plus, with appointment requests, is from £290 and then £59 a month. A new website with the assistant is from £1,800, then £69 a month after 3 months.
Do I set it up myself?
No. The studio sets it up on your existing website from information you approve, ready for your check within 2 working days, and you approve its answers before it goes live.
Can it book appointments?
Only on Plus, and only as requests: it collects what the appointment is for and preferred times, can offer times that look free on your Google or Outlook calendar, and sends the request to you to confirm. It never books automatically.
Can I try it first?
Yes. The homepage has a demo where you pick your sector and a sample page opens with a working assistant; nothing is saved.
Can I cancel?
The site says the monthly fee can be cancelled anytime.
Is this a hands-on review of MK Website Assistant?
This is a researched assessment, not a hands-on test — where we've used a tool ourselves, we say so explicitly. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.
- Read 2026-11-03 on mksparkinteractive.com, in pounds sterling.
Others in this category
Reviewed customer support tools that share ground with MK Website Assistant — comparable in what they do, not drop-in swaps:
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This is our researched assessment — not a paid placement. The “Visit” links on this page are affiliate links: we may earn a commission if you sign up, at no extra cost to you, and it never changes our take. How we review →